CEOs & Founders

For nearly ten years, I’ve had the privilege of working with top-tier scale-up CEOs, mainly across Europe. To date, I’ve accompanied close to 300 of them, navigating more than fifty different themes and hundreds of cases unique to each client. Over 95% of them spontaneously recommend me to their peers.

Strict confidentiality is a fundamental rule of my practice: I never disclose the names of my clientsStrict confidentiality is a fundamental rule of my practice: I never disclose the names of my clientsIt is therefore impossible for me to name anyone on the spot. So, how can I share substantive insights on this key topic?

There are 4 ways to do so—simply and while staying aligned with my principles: principles :

1. Client Testimonials

Some of my former clients have agreed to speak openly about our collaboration or the results achieved, sharing their testimonials. This is probably the simplest way to understand who I work with and to extrapolate from it.

2. Partner Testimonials

Additionally, among my partners, I'm fortunate to work with a significant number of top-tier investment funds. They know what I do, who I work with, and the results achieved. Another way to better understand the type of CEOs and founders I support is to ask them directly.

3. Infographic on my activity

I can also share some data about my work that highlight the profiles of the scale-ups et CEO-fondateurs que j’accompagne en Europe et aux États-Unis : femmes et hommes, Forbes 30 Under 30 ou 40 Under 40, solo-fondateurs ou duos, first-timers ou repeat entrepreneurs, à la tête d’entreprises de toutes tailles et de tous secteurs, toujours actives ou depuis rachetées.

4. Client Cases – Anonymized

Finally, I can share anonymized client cases to illustrate the types of challenges I address and the solutions we develop together, providing insights into my approach while maintaining confidentiality.

Redefining a Long-Term Strategic Vision

A CEO of a fast-growing SaaS company felt his team was drifting due to a lack of a clear 10-year vision. Along with his co-founder, they were stuck in a cycle of short-term success without building an inspiring trajectory for the future. They recognized that their growth was fragile if it wasn’t anchored in an ambitious and shared vision. Together, we formalized that vision, aligned their perspectives, and co-created a roadmap with their teams. Three months later, the company was on new tracks. Three years later, it had become a reference in its sector.

Formulating a 3-Year Strategic Plan

A CEO of a marketplace needed to structure her pitch deck for a Series B. She was wavering between overly general messages and complex operational details, struggling to convince effectively. We worked to refocus her narrative on the essentials, clarifying her strategic priorities and KPIs already achieved. With a realistic and impactful plan, she secured funding on time, boosting her credibility with investors.

Regaining Control by leveraging Company Culture

Having doubled her workforce in just one year, a founder noticed the company culture was diluting. Each new hire seemed to add complexity without creating value. Feeling lost, she no longer enjoyed leading and didn’t know how to turn things around. We revisited and grounded the company’s values in its history, turning them into actionable, measurable behaviors. Her new cultural framework united old and new employees. The company continued to grow while improving operational efficiency (EBIT/ETP).

Pivot and Change Management of Organizational Structure

A solo founder, after a strategic pivot, needed to reduce her team while repositioning key talent. Never faced with such a situation, she feared losing her team’s trust and making poor decisions. We clarified essential roles, anticipated resistance, and structured clear, empathetic communication. In three months, she secured the necessary agreements, built a new aligned team, and strengthened engagement despite the initial uncertainties.

Rebuilding an HR Evaluation System

A CEO of a fintech wanted to reinvent an outdated HR evaluation system. Lacking internal expertise, he took on a subject he considered critical but didn’t fully understand. We audited the issues, identified transformation levers, and proposed a system centered around quarterly objectives and a variable component linked to individual results. Implemented in three months, this system, still in use five years later, improved team engagement and performance.

Negative Feedback and Difficult Decision-Making

A young CEO under 30 feared confronting a brilliant but toxic direct report responsible for repeated team departures. Together, we prepared clear, factual feedback to address the situation. While initial progress was made, recurring tensions led the CEO to make the tough decision to part ways with him. By managing this transition legally and operationally, she restored team balance and recognized that it was “probably the best decision she had made in years.”.

Revised Work-Life Balance

A repeat entrepreneur, leading a Healthtech operating in multiple countries, saw his 80-hour work weeks taking a toll on his family and health. His wife, exhausted, set an ultimatum: adjust his priorities or jeopardize their marriage. Overwhelmed, he didn’t know how to balance his roles as a CEO, father, and husband. Together, we redefined his priorities, reorganized his schedule, and established clear routines. Within six weeks, he had regained space for his family while maintaining control over his professional challenges.

Preparing and Managing Maternity Leave

A pregnant CEO feared the impact of her maternity leave on her company. She dreaded letting go while wanting to fully experience the arrival of her first child. We clarified her rational and emotional fears, structured a gradual delegation plan, and worked on her internal communication. By leaving confidently, she empowered her team to be more autonomous, ultimately strengthening the organization.

Self-Confidence and Trust in Others

A young CEO engineer doubted his impact and communication during interactions with investors. He thought he lacked clarity and legitimacy, projecting his fears without noticing the factual signs sent back to him. To regain awareness of what was factual versus his projections, he began a daily observation exercise of situations that triggered this lack of confidence. He learned to distinguish factual elements from cognitive biases. Within a few months, he gained in-depth maturity in his interactions, so much so that his investors highlighted his progress.

Ongoing Stress and Hyper-Competition

A founder of a foodtech company constantly felt under pressure: increased competition, market share loss, expectations from his team and board. After several tense quarters, he was sleeping poorly, losing clarity, and hadn’t taken a vacation in months. Taking a step back, he realized the unsustainable pace and identified key actions: rest, delegating more, declining certain commitments, and restarting a fitness routine. Reflecting on the worst-case scenario if he eased up, he recognized that the real risks were linked to his neglected health. This realization allowed him to let go and regain control in both his professional and personal life.

Evolving the CEO Role and Delegation

A CEO, overly involved in details, was hindering the growth of her company. This working style, suitable for a small team, was no longer viable with a workforce of around 100 people spread across multiple countries. We identified her fears about change and worked on the benefits of a better-structured delegation. With clear processes and increased team accountability, she learned to let go while maintaining control. In a few months, she refocused on strategic issues, regaining time and strengthening her impact by being more proactive for her teams.

Managing Personal Tragedy

A CEO, struck by a family bereavement, had to manage his emotions while leading his company. Overwhelmed, he felt torn between his family obligations and professional duties. To refocus with his family, we worked on vulnerability and transparency, defining what he could share with his C-suite without compromising his leadership. This approach enabled him to communicate his needs authentically and collaborate on a plan to adjust his time and involvement. These actions helped him navigate this painful period while staying aligned with his teams, who maintained the company’s trajectory.

Switch to Full-Remote Work Environment

A CEO leading a growing tech company wanted to switch to 100% remote work, convinced that this work mode offered both better operational efficiency and an opportunity to strengthen company culture. However, after six months of experimentation, he faced dysfunctions: lack of coordination, loss of human connection, and decreased motivation among some employees. We started by identifying friction points, then redefined a clear framework with simplified processes, regular check-ins to track objectives, and dedicated time for casual interaction. In three months, the team adapted to remote work with improved performance, and the CEO regained strong cohesion in the company culture.

International Expansion

A B2B scale-up CEO, after dominating his domestic market, was hesitant to take the leap into internationalization. The stakes were high: choosing the right time and markets while minimizing financial and operational risks. He felt paralyzed by the fear of diluting his team’s resources and compromising the current dynamics. Together, we analyzed his strengths and mapped out opportunities, creating a precise scorecard to select the countries where his value proposition would have the greatest impact. In one year, international revenue already represented 20% of his total, and he was looking to accelerate expansion into new markets.

Separation between 2 Co-founders

A founder, after selling his scale-up for several tens of millions of euros, faced an unexpected existential void. The months following the exit were marked by a loss of purpose: he no longer had the challenges that had fueled him for years, and he struggled to envision the next step in his life. Together, we explored his core values, unspoken desires, and uncharted areas of curiosity. This introspective work helped him redefine a new, impactful professional project that truly resonated with him. He regained energy and clarity of purpose he thought he had lost. Today, he describes this phase as one of the most significant moments in both his professional and personal life.

Life After an Exit

A founder, after selling his scale-up for several tens of millions of euros, faced an unanticipated sense of existential void. The months following the exit were marked by a loss of purpose: he no longer had the challenges that had fueled him for years, and he struggled to envision the next step in his life. Together, we explored his core values, unspoken desires, and uncharted areas of curiosity. This introspective work helped him redefine a new, impactful professional project that truly resonated with him. He regained energy and clarity of purpose he thought he had lost. Today, he describes this phase as one of the most significant moments in both his professional and personal life.

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BY INTRO.

Need or want to get in touch? I work exclusively by referral. Whether through former clients, investors, or mutual partners, the easiest way is to ask them to introduce us by email or LinkedIn

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